Licensing Expo China is your gateway to China’s licensing market.
• Chinese consumption by 2020, will reach US$2.3 trillion, even with conservative growth of GDP. It is expected to surpass the United States in 2019.
• In 2016, the sales revenue of licensed products in China (including Hong Kong) reached over USD$ 8.1 billion. China is also the fastest-growing licensing market with 6.4% YOY.
• Compared with the retail sales of licensed merchandise of US, China has a huge market potential to be explored.
*Source: LIMA Global Licensing Industry Survey Report 2017
National Bureau of Statistics of China
• Kids products sector is one of the largest revenue contributors to the licensing business. Licensing Expo China is co-located with CBME China, world's largest trade fair for baby products and services. You can have immediate access to the agents, distributors, retailers and key industry players of China's baby products and services industry.
*Source: LIMA Global Licensing Industry Survey Report 2016 – The International Licensing Industry Merchandisers' Association (LIMA)
Grasp Your Share of China’s Licensing Market